Social Media
In todays world it seems that everything and everyone is connected digitally, including how we do business. You'll be forgiven for thinking that marketing is all about social media.
Don't get me wrong, it's an important aspect of marketing, but it should be thought of as another channel of communication between your business, your customers, and even your suppliers.
That said, it's an absolute minefield, and easy to to get so overwhelmed that you spend far too much time concentrating on posting on Twitter, Facebook, LinkedIn, Pinterest, Snapchat, Instagram, and everyone's new favourite toy, TikTok.
If you don't want to get sucked into wasting valuable time, effort and money into social media platforms, then The Rainmakers can help you to get to grips with your social strategy. We'll show you how to use social effectively, without having to throw a tonne of money at it only to see zero results.
Start winning today
Get immediate access to all these Sales & Marketing tutorials, downloads, resources, tools and much more from resident experts Chris Haycock, Bruce King and guests.
What will you learn?
Some of the tutorials you'll have access to inside The Rainmakers:
HOW TO GET MORE VIDEO VIEWS ON YOUTUBE
FRANK FURNESSIn this video you will learn some simple strategies to ensure your videos are viewed more frequently on YouTube.
HOW TO CUSTOMISE YOUR YOUTUBE CHANNEL
FRANK FURNESSHere's how to customise your own YouTube channel so it represents you and your brand really well.
HOW TO ADD ARTICLES TO LINKEDIN
FRANK FURNESSPublishing brief articles can get you a lot of exposure and attract business on LinkedIn. In this tutorial you will learn how to do it quickly and easily.
HOW TO SET UP A LINKEDIN FOLLOW UP SQUEEZE PAGE
FRANK FURNESSWhen you have connected with people on LinkedIn, you'll want to encourage them to buy from you. In this video you will learn how to set up a squeeze page to help squeeze out more business.
FRANK FURNESS INTERVIEWS MARI SMITH, FACEBOOK EXPERT
FRANK FURNESSSome expert tips on how to use Facebook to promote your business.
CONTENT SIGNALS | EPISODE 2.2
THE CURATORWant to learn how current video insights lead to future content curation with Facebook's Creator Studio?
POST PRODUCTION | EPISODE 4
THE CURATORHow's your Editing Grammar?
PERSONAL BRAND | EPISODE 3
THE CURATORWhat your personal brand?
MOBILE PRODUCTION | EPISODE 2
THE CURATORCan you learn 10 mobile video techniques in just 6 minutes?
THE CONTENT DEVELOPMENT JOURNEY
THE CURATORNeed videomaking tips and tricks before you upload to Facebook?
SOCIAL MEDIA ADVERTISING - IS IT WORTH IT?
JAN ADAMSSocial Media Advertising - is it worth it?
LINKEDIN ADS - ARE THEY RIGHT FOR YOUR BUSINESS?
JAN ADAMSLinkedIn Ads - are they right for your business?
DOES YOUR LINKEDIN HEADLINE SHOW YOU IN THE BEST LIGHT?
JAN ADAMSDoes your LinkedIn headline show you in the best light?
WHY YOU SHOULD AVOID SENDING OUT 'LIKE' INVITATIONS
CHRIS HAYCOCKMost of the social media platforms tempt you to invite all your friends to like your new Facebook page. Should you do it? No, you shouldn't. Here's why.
WHEN YOU REALLY, REALLY MUST INVITE FACEBOOK LIKES
CHRIS HAYCOCKI'm dead against inviting your friends to like your new Facebook page. But on occasion you might have a valid reason to do so. Here's some guidance so you don't end up losing friends - and face.
WRITING FOR SOCIAL MEDIA
CHRIS HAYCOCKThere's a reason why it's called 'social media'. It's social, so your content must reflect this in its style and delivery. Here's how to write effectively for social media platforms to attract engagement and likes.
AVOIDING VANITY METRICS FOR YOUR OWN SANITY
CHRIS HAYCOCKYou want 100,000 followers on your social media pages, don't you? But unless they have an impact on your bottom line then those figures are nothing more than vanity metrics. Here's why.
INTRODUCTION TO SOCIAL MEDIA
CHRIS HAYCOCKSocial media is all the rage - for good or bad, and it's transformed how businesses market themselves. Let's dive deeper into what social media is, and how you can use it to reach new customers.
KICKSTART YOUR FACEBOOK PAGE WITHOUT SPAMMING FRIENDS
CHRIS HAYCOCKWhat's the one thing that annoys most people on Facebook? When other people keep spamming your inbox with requests to like your new page.
