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Bruce King

Sales Coach

Learn with Bruce King

Join The Rainmakers Club today and get immediate access to Bruce King's tutorials, tips, secrets, downloads, resources and advice on sales & marketing.


Hi, I'm Bruce King

Bruce is recognised internationally as a leading sales, marketing and personal growth strategist and has addressed audiences and coached company's sales teams and managers in 23 countries.

Bruce is a world-renowned sales, marketing & growth strategist with 25+ years experience.

Having decades of experience in business has resulted in him being a highly-sought after mentor.

In 1994 Bruce was asked by the BBC to write his first book. Titled 'Psycho-Selling - Double Your Income From Sales In 8 Weeks'.

The book became an international best-seller and launched Bruce's career as a highly respected international conference speaker.

Since then he has written several other best-selling books published by FT Pearson, Headline, Soderpalm Publishing et al.

Demonstrating his expertise in all-things sales, Bruce King's Blog was voted the Number 1 Sales Blog in the United Kingdom for 2019.

The IoD

Bruce has been hired by The Institute of Directors to present his sell-out one-day Sales Master Class titled How To Double Your Sales for 21 consecutive years at the HQ in Pall Mall, London.

'King of the UK Salesmen'

Bruce was featured in an half-page article in The Times newspaper titled 'King of the UK Salesmen'.

Clients Include

As well as coaching salespeople for many SMEs, Bruce has worked with many worldwide corporate clients, including Abbey National, American Express, Lloyds Bank, Mercedes Benz and Forte Hotels, amongst many others.

What you'll learn from Bruce

Sales CoachingMarketing StrategyPersonal Growth StrategyPublic SpeakingBusiness GrowthMotivational Coaching

Bruce's Tutorials

Objections and Questions
Rules for handling questions and concerns 2
Time Management
Don't focus on distractions
Time Management
The ISWAT time management technique
Objections and Questions
Dealing with 'I have to discuss it with...'
For Sales Managers
Characteristics of great coaches
For Sales Managers
Coaching mistakes
Get Motivated
What salespeople really get paid for
Structure of a Sale
The sales target or quota is not the goal - this is far more important
Negotiating Skills
Use time to your advantage